We’re at that point again where demand drops heavily and we need to initiate plan of action for the winter months.
We share a few helpful tips below
DAILY:
- Revert to a Lenient cancellation policy
- Do not decline, lose, regret, or refuse any booking
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- upgrade where there are availability issues,
- downgrade where there are rate limits
- Negotiate where there are budget limitations
- Bottom line do not lose anything that comes in (phone/walk in / call in /etc)
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WEEKLY:
- Database – mails to database every 2 weeks
- Top producers
- Call and remind of lower winter offers
- Ask if any upcoming accommodation requirements
- Top of mind awareness
- Paid search:
- Google ads with winter deals
- Events
- Contact organizers and see if you can feature or offer deal
MONTHLY :
- Offer longer stays
- Meeting and report back as to what worked and what didn’t
Please don’t hesitate to contact us for any additional info!
Your Revenue Team 🙂
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